Low MPV Market Q1 2008 Jump Up 52%

Low MPV Market Q1 2008 Jump Up 52%

Car sales volume for low multi purpose vehicle (MPV) in Q1 2008 had reach 48.540 unit, jump up 52% compared with same period last year that only 31.922 unit.

In low MPV segment, Toyota with its two models Avanza and Yaris had book the highest sales in Q1 2008.

Based on wholesales data (sales from factory to the dealer) made by Gaikindo, Toyota had sold 18.713 unit with Avanza 16.158 unit and Yaris 2.555 unit and control 38,6% of the market in low MPV segment.

Then followed by Suzuki with APV, Swift and Karimun Estillo 9.632 unit, Daihatsu with Sirion and Xenia brand 8.124 unit, Nissan with Livina XR and Grand Livina 5.316 unit and Honda with Jazz 4.844 unit.

Joko Trisanyoto Marketing Director PT Toyota Astra Motor (TAM) said TAM managemen had forecasted that low MPV segment will have a high growth compare with other segment cause the price and pasengger capacity in that segment suit with Indonesian people’s buying power and needs.


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